Advertising Effectiveness

Review the article: More than a Third of Marketers Think Awareness Effectiveness is Decreasing  (Links to an external site.) . Do you agree or disagree? Take a stance, and present, in a 3-5-minute video, your position on this topic. Why do you agree or disagree? Include examples, resources, and other data to back up your position. You will be graded on both content AND presentation skills.  Present as though you are sharing this information with a potential client or co-workers. Be aware of your environment, dress, and professionalism–and PRACTICE before you record! Review the Kaltura Media Page  (Links to an external site.)  for more help with recording and submitting your assignment.

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