Consumer Behavior

What do you think are the major ethical considerations facing marketers in relation to consumer behavior?

The weekly journal assignments require you to reflect on the topic and how it relates to you. Hopefully, you will recognize how much marketing and consumer behavior surround our daily lives. The journals will only be read by me, so feel free to express your own opinions and thoughts. In addition to responding to the weekly journal prompt, search for additional information from articles, the textbook, even friends, relatives and coworkers to really explore the topic. Your journal entry should be a minimum of 250 words and citations must be in APA format. You must support your writing with information from the textbook or other, academically sourced material.

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