Google, Apple, and Facebook Battle

Chapter 7: Compare the business models and core competencies of Google, Apple, and Facebook. Which company and business model do you think is most likely to dominate the Internet, and why? What difference would it make to a business or to an individual consumer if Apple, Google, or Facebook dominated the Internet experience? Explain your answer. Chapter 2: Compare the experiences implementing internal social networks of the two organizations described in this case. Why were they successful? What role did management play in this process? Should all companies implement internal enterprise social networks? Why or why not?

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