Gross Profit Margin

Present the reasons that could explain an increase or decrease in gross profit margin. In your discussion, explain how a company could have a decreasing gross profit margin but an increasing operating profit margin. Give examples whenever possible to illustrate your point and reference credible sources as appropriate to support your statements. -Two sources must be used  -300 word minimum  For more information on Gross Profit Margin read this: https://en.wikipedia.org/wiki/Gross_margin

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