This is an international business proposal for my international business class. The idea is opening up a food truck business, authentic Mexican food, in Naples Italy. Primary markets, the American naval base, and university. I need a proper swot Analysis, a Logical 15 month marketing plan, some opportunities and threats in said swot Analysis . When writing this, please keep in mind the ingredients necessary for authentic Mexican food. Taxes and licensing that need to be paid, wrapped up with it grounded conclusion. With proper references on the last pages.