Rubric: The introduction included a thorough description of corporate culture and its impact on employee behavior with sufficient details. Identified key factors in improving company culture. Provided well-defined reasons and clear examples of how those factors enhance organizational effectiveness. Provided a thorough breakdown of the challenges the company will encounter when the change program is implemented. The description included very specific and clear details. Identified organizational development tools used to manage corporate cultural change. Provided clear and logical rationale for the use of the tools identified. The conclusion included the compatibility of values, ethics, and goals of the change process and corporate culture. Provided clear examples of these components. Competency Evaluate organizational culture and its impact on behavior within organizations. Scenario Information An American Internet Technology company has merged with a Canadian Social Media company. Because of this merger, performance is not as optimum as the executives would have hoped; morale is low, and stress is up. The new company has decided to hire you as an Organizational Development consultant. They have tasked you with finding out the issues and what they should do next to get back on track. Instructions Now that you have secured your role as an Organizational Development consultant, you have been tasked with designing a change process to aid the change in culture because of the merger. The company has asked you to develop a change plan to help them make the transition. The following should be included in your plan: Introduce corporate culture and its importance on employee behavior. What are some of the key factors in improving company culture to be an effective organization? What would be some of the challenges in the implementation of your plan? What would be some of the tools you would use to manage the corporate culture change? Conclude your plan with a brief inclusion on the compatibility of values, ethics, and goals of the change process and corporate culture. Your change plan should be in written form, and in a business, professional format.